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Karissa Ho is a people- and product-oriented, market-minded, detail-obsessed strategist, consultant, and creative. See resumé PDF here, and get in touch at karissafho@gmail.com

Education: UC Berkeley, BA in Economics and BA in English, 3.8 GPA (2021-2025).

Visiting student at Harvard College (Fall 2024).

BlackRock: World’s leading asset management firm with over $10 trillion in AUM

Macroeconomic Research and Publishing Intern (June 2024-August 2024)

Wrote weekly market commentary and 2024 mid-year Global Investment Outlook with team of journalists, senior economists, data scientists; edited and proofread papers on macroeconomic issues; published time-sensitive U.S. and EMEA election briefings, talking points, internal memos; aligned firm-wide asset allocation narrative and bolstered thought leadership.

Brunswick Group: Strategic public relations and corporate/financial communications advisory firm

Global Strategic Advisory Intern (June 2023-August 2023)

Analyzed and reported on real-time media mentions; drafted op-eds and internal memos during reputation crisis of large telecoms company; produced peer benchmarking research for leading U.S. bank; pitched new business; edited and proofread materials (white papers, ESG reports, playbooks) for Fortune 500 companies, foundations, fashion houses.

Breef: Series A-funded ad-tech outsourcing platform 

Brand Strategy and Marketing Consultant (October 2022-June 2023)

Directed, copywrote, edited brand content; conducted insights surveys of 10,000 agencies and brands to forecast industry trends; created and curated visual assets for web, product, editorial platforms; designed Google advertising campaigns.

 

The Daily Californian: Berkeley’s student-run newspaper since 1871

Senior Staff Designer (September 2021-May 2024)

Creator of nuanced, original editorial illustrations published on web and in print. As art director and editor for infographics and illustrations (Summer 2022), managed full roster of designers, distributed assignments, worked cross-functionally with all departments, led critique sessions and workshops. Winner of the 2023 College Media Association award for superior illustration work across all California college newsrooms.

Host and Producer of "the Desk" Podcast (August 2022-November 2022)

Founded "the Desk," a podcast covering Daily Cal graduates' careers, inspirations, advice; interviewed alumnae from NYT, Nike, Meta, and Faire in journalism, marketing, content design roles; edited and produced all episodes, graphics, music. First-place winner of "Best Podcast" at the 2022 California Newspaper Publishers Association awards.

 

Tastemade: Award-winning food and lifestyle media company with 300M+ monthly viewers globally

Advertising and Sales Intern (May 2022-August 2022)

Analyzed research surveys to create client-facing case study decks; researched and wrote on macro advertising trends across food and bev industries; learned and assisted on RFP process; generated case studies from completed brand partnerships.

 

OK Play: Children’s digital community with award-winning app acquired by Dapper Labs

Product and Growth Marketing Intern (July 2021-August 2021)

Streamlined onboarding process through personalization and privacy options; ideated in-app social sharing functions; presented competitive analysis; developed social media platform presence and strategy; designed email campaigns.

 

GOAT Group: Leading luxury sneaker and streetwear e-commerce marketplace 

Marketing Intern (July 2020-August 2020)

Sourced images for web and app listings; fulfilled retail inventory requests from high-end partner stores; researched and wrote brand analysis on salability of rising designers.

 

Skills​: Adobe Creative Suite, Microsoft Office Suite, Google Suite, Bloomberg Terminal, Factiva, Adobe Analytics, R, JIRA, etc. Published painter and occasional essayist. Keen cultural observer, compelling writer, cooler conversationalist IRL.

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